Importance of social commerce in the B2B sector in Germany 2021

Published by Statista Research Department, Feb 13, 2024

Around 30 percent of companies in Germany felt that social commerce was somewhat important in the B2B sector in 2021. 35 percent said that it was partially important. Social commerce is a type of e-commerce that uses social media as a channel for businesses to sell and advertise to customers.

How important is social commerce currently in the business customer segment?

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Release date

February 2021

Region

Germany

Survey time period

February 1 to 12, 2021

Number of respondents

21 deciders and project managers from B2B companies

Method of interview

Online survey

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Statistics on " B2B e-commerce in Germany "

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Other statistics that may interest you B2B e-commerce in Germany

Overview

7

Finances

8

Websites and marketplaces

6

User experience

8

Social commerce

6

Sustainability

5

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Topics

B2B e-commerce in GermanyB2B e-commerce in the United StatesE-commerce in Latin AmericaCross-border e-commerceE-commerce in Germany
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