During a December 2022 survey among smartphone users in the United States, 13 percent of respondents felt comfortable about sharing their data with cell phone manufacturers. Consumer trust stood at the lowest regarding sharing their data with advertisers, at only seven percent. 60 percent of respondents felt uncomfortable sharing their data with third-parties.
Third-parties users were comfortable sharing their data with for advertising purposes in the United States as of December 2022
Original question: "Who are you comfortable sharing your data with for advertising purposes?" Multiple answers were possible.
The values may not sum up to 100 percent due to rounding.
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InMobi. (December 31, 2022). Third-parties users were comfortable sharing their data with for advertising purposes in the United States as of December 2022 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1421508/data-sharing-willingness-for-ads-us/
InMobi. "Third-parties users were comfortable sharing their data with for advertising purposes in the United States as of December 2022." Chart. December 31, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1421508/data-sharing-willingness-for-ads-us/
InMobi. (2022). Third-parties users were comfortable sharing their data with for advertising purposes in the United States as of December 2022. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1421508/data-sharing-willingness-for-ads-us/
InMobi. "Third-parties Users Were Comfortable Sharing Their Data with for Advertising Purposes in The United States as of December 2022." Statista, Statista Inc., 31 Dec 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1421508/data-sharing-willingness-for-ads-us/
InMobi, Third-parties users were comfortable sharing their data with for advertising purposes in the United States as of December 2022 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1421508/data-sharing-willingness-for-ads-us/ (last visited November 10, 2024)
Third-parties users were comfortable sharing their data with for advertising purposes in the United States as of December 2022 [Graph], InMobi, December 31, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1421508/data-sharing-willingness-for-ads-us/
