Online shoppers in the 18-24 and 25-32 age brackets purchase the most luxury goods via mobile devices in Italy. Based on August 2023 data, around 43 percent of consumers in those age groups purchased luxury goods using their smartphones. Italian men buy more luxury items via m-commerce than their female counterparts. Nine in ten male shoppers engaged in luxury mobile shopping, while one in ten females did the same.
Distribution of mobile luxury goods shoppers in Italy as of August 2023, by age group and gender
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Start.io. (August 1, 2023). Distribution of mobile luxury goods shoppers in Italy as of August 2023, by age group and gender [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1419334/luxury-goods-mobile-shoppers-italy-age-gender/
Start.io. "Distribution of mobile luxury goods shoppers in Italy as of August 2023, by age group and gender." Chart. August 1, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1419334/luxury-goods-mobile-shoppers-italy-age-gender/
Start.io. (2023). Distribution of mobile luxury goods shoppers in Italy as of August 2023, by age group and gender. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1419334/luxury-goods-mobile-shoppers-italy-age-gender/
Start.io. "Distribution of Mobile Luxury Goods Shoppers in Italy as of August 2023, by Age Group and Gender." Statista, Statista Inc., 1 Aug 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1419334/luxury-goods-mobile-shoppers-italy-age-gender/
Start.io, Distribution of mobile luxury goods shoppers in Italy as of August 2023, by age group and gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1419334/luxury-goods-mobile-shoppers-italy-age-gender/ (last visited November 10, 2024)
Distribution of mobile luxury goods shoppers in Italy as of August 2023, by age group and gender [Graph], Start.io, August 1, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1419334/luxury-goods-mobile-shoppers-italy-age-gender/