In 2023, around 49 percent of people in the United States had seen advertisements for Nike on social media. Furthermore, 40 percent of people had seen advertising for Academy.
Sports and outdoor online shops buzz in the United States in 2023, by brand
Characteristic
Share of respondents
Nike
49%
Academy
40%
adidas
39%
DICK's Sporting Goods
35%
Bass Pro Shops
33%
Backcountry
26%
Under Armour
26%
lululemon
26%
Foot Locker
24%
Columbia
24%
Fanatics
23%
MidwayUSA
22%
I have not noticed any of these brands in the media, on social media, or in advertising
This question was phrased by the source as follows: "Which of the following brands have you noticed in the media, on social media, or in advertising in the past 3 months? "
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Statista. (September 22, 2023). Sports and outdoor online shops buzz in the United States in 2023, by brand [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1416102/sports-and-outdoor-online-shops-buzz-us/
Statista. "Sports and outdoor online shops buzz in the United States in 2023, by brand." Chart. September 22, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1416102/sports-and-outdoor-online-shops-buzz-us/
Statista. (2023). Sports and outdoor online shops buzz in the United States in 2023, by brand. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1416102/sports-and-outdoor-online-shops-buzz-us/
Statista. "Sports and Outdoor Online Shops Buzz in The United States in 2023, by Brand." Statista, Statista Inc., 22 Sep 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1416102/sports-and-outdoor-online-shops-buzz-us/
Statista, Sports and outdoor online shops buzz in the United States in 2023, by brand Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1416102/sports-and-outdoor-online-shops-buzz-us/ (last visited November 10, 2024)
Sports and outdoor online shops buzz in the United States in 2023, by brand [Graph], Statista, September 22, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1416102/sports-and-outdoor-online-shops-buzz-us/
