During a survey of small businesses (SMBs) in the U.S. and Canada in 2022, one-quarter of respondents deemed video the most engaging marketing content on social media platforms. For nearly 20 percent of SMBs, promotions and offers generated the higher engagement.
Marketing content formats that generated highest social media engagement according to small businesses (SMBs) in the United States and Canada in 2022
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UpCity. (March 8, 2022). Marketing content formats that generated highest social media engagement according to small businesses (SMBs) in the United States and Canada in 2022 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1412713/top-engaging-social-media-content-for-us-and-canada-smbs/
UpCity. "Marketing content formats that generated highest social media engagement according to small businesses (SMBs) in the United States and Canada in 2022." Chart. March 8, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1412713/top-engaging-social-media-content-for-us-and-canada-smbs/
UpCity. (2022). Marketing content formats that generated highest social media engagement according to small businesses (SMBs) in the United States and Canada in 2022. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1412713/top-engaging-social-media-content-for-us-and-canada-smbs/
UpCity. "Marketing Content Formats That Generated Highest Social Media Engagement According to Small Businesses (Smbs) in The United States and Canada in 2022." Statista, Statista Inc., 8 Mar 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1412713/top-engaging-social-media-content-for-us-and-canada-smbs/
UpCity, Marketing content formats that generated highest social media engagement according to small businesses (SMBs) in the United States and Canada in 2022 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1412713/top-engaging-social-media-content-for-us-and-canada-smbs/ (last visited November 10, 2024)
Marketing content formats that generated highest social media engagement according to small businesses (SMBs) in the United States and Canada in 2022 [Graph], UpCity, March 8, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1412713/top-engaging-social-media-content-for-us-and-canada-smbs/