During a global 2023 survey, 7.2 percent responding advertisers and publishers from across the world said they were not at all concerned about the impact of third-party cookie deprecation and other privacy-related changed to their overall business. The remaining 92.8 percent were at least slightly concerned, with 14.4 percent saying they were very concerned.
Impact of third-party cookie deprecation on business revenue as anticipated by advertisers and publishers worldwide as of February 2023
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AdMonsters. (May 6, 2023). Impact of third-party cookie deprecation on business revenue as anticipated by advertisers and publishers worldwide as of February 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1410456/impact-3rd-party-cookie-deprecation-revenue-worldwide/
AdMonsters. "Impact of third-party cookie deprecation on business revenue as anticipated by advertisers and publishers worldwide as of February 2023." Chart. May 6, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1410456/impact-3rd-party-cookie-deprecation-revenue-worldwide/
AdMonsters. (2023). Impact of third-party cookie deprecation on business revenue as anticipated by advertisers and publishers worldwide as of February 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1410456/impact-3rd-party-cookie-deprecation-revenue-worldwide/
AdMonsters. "Impact of Third-party Cookie Deprecation on Business Revenue as Anticipated by Advertisers and Publishers Worldwide as of February 2023." Statista, Statista Inc., 6 May 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1410456/impact-3rd-party-cookie-deprecation-revenue-worldwide/
AdMonsters, Impact of third-party cookie deprecation on business revenue as anticipated by advertisers and publishers worldwide as of February 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1410456/impact-3rd-party-cookie-deprecation-revenue-worldwide/ (last visited November 10, 2024)
Impact of third-party cookie deprecation on business revenue as anticipated by advertisers and publishers worldwide as of February 2023 [Graph], AdMonsters, May 6, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1410456/impact-3rd-party-cookie-deprecation-revenue-worldwide/
