During a survey among adults in the United States published in mid-2023, around two-thirds (or 66 percent) of respondents agreed that advertisers are responsible for giving visibility within their content for LGBTQ individuals, couples, families, and communities. The acronym stands for lesbian, gay, bisexual, transgender, queer, or questioning persons.
Percentage of consumers thinking advertisers have a responsibility to give visibility within their content for LGBTQ people in the United States as of June 2023
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Statista. (August 10, 2023). Percentage of consumers thinking advertisers have a responsibility to give visibility within their content for LGBTQ people in the United States as of June 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1405014/consumers-advertisers-visibility-lgbtq-united-states/
Statista. "Percentage of consumers thinking advertisers have a responsibility to give visibility within their content for LGBTQ people in the United States as of June 2023." Chart. August 10, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1405014/consumers-advertisers-visibility-lgbtq-united-states/
Statista. (2023). Percentage of consumers thinking advertisers have a responsibility to give visibility within their content for LGBTQ people in the United States as of June 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1405014/consumers-advertisers-visibility-lgbtq-united-states/
Statista. "Percentage of Consumers Thinking Advertisers Have a Responsibility to Give Visibility within Their Content for Lgbtq People in The United States as of June 2023." Statista, Statista Inc., 10 Aug 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1405014/consumers-advertisers-visibility-lgbtq-united-states/
Statista, Percentage of consumers thinking advertisers have a responsibility to give visibility within their content for LGBTQ people in the United States as of June 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1405014/consumers-advertisers-visibility-lgbtq-united-states/ (last visited November 10, 2024)
Percentage of consumers thinking advertisers have a responsibility to give visibility within their content for LGBTQ people in the United States as of June 2023 [Graph], Statista, August 10, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1405014/consumers-advertisers-visibility-lgbtq-united-states/