According to a survey carried out in the United States in June 2023, overall the majority of each age group preferred buying groceries in-store rather than online. Older shoppers seemed to prefer in-store shopping over online, compared to the younger ones. Some 60 percent of those aged 55-65 preferred doing their grocery shopping offline, while 15 percent of those aged 18-24 preferred doing it online.
Where consumers prefer to purchase groceries in the United States in June 2023, by age group
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Appinio. (August 3, 2023). Where consumers prefer to purchase groceries in the United States in June 2023, by age group [Graph]. In Statista. Retrieved September 19, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1404998/preferred-food-shopping-locations-us-consumers-by-age/
Appinio. "Where consumers prefer to purchase groceries in the United States in June 2023, by age group." Chart. August 3, 2023. Statista. Accessed September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1404998/preferred-food-shopping-locations-us-consumers-by-age/
Appinio. (2023). Where consumers prefer to purchase groceries in the United States in June 2023, by age group. Statista. Statista Inc.. Accessed: September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1404998/preferred-food-shopping-locations-us-consumers-by-age/
Appinio. "Where Consumers Prefer to Purchase Groceries in The United States in June 2023, by Age Group." Statista, Statista Inc., 3 Aug 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1404998/preferred-food-shopping-locations-us-consumers-by-age/
Appinio, Where consumers prefer to purchase groceries in the United States in June 2023, by age group Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1404998/preferred-food-shopping-locations-us-consumers-by-age/ (last visited September 19, 2024)
Where consumers prefer to purchase groceries in the United States in June 2023, by age group [Graph], Appinio, August 3, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1404998/preferred-food-shopping-locations-us-consumers-by-age/