Share of Facebook influencer audience India 2023, by age

Published by
Tanushree Basuroy,
Sep 23, 2024
Millennials, or those aged between 26 and 32 years, made up the majority of Facebook influencers' base across India, accounting for nearly 32 percent as of the first half of 2023. Some of the country's leading beauty influencers in terms of engagement on Facebook were Prachi Maulingker Naik, and Kushiyagi Ramya during the examined period.

Share of Facebook influencer audience in India in 2023, by age

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Release date

June 2023

Region

India

Survey time period

January 1 to June 14, 2023

Number of respondents

74.52 thousand

Method of interview

Online survey

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Statistics on " Influencer marketing in India "

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Global overview

5

Indian influencer market

5

Instagram

5

Other platforms

7

Brand collaboration

3

Consumer perspective

7

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Topics

Influencer marketing in IndiaSocial media usage in IndiaDigital advertising in IndiaDigital marketing in IndiaInfluencer marketing in Asia
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