When watching on FAST services, U.S. consumers tend to watch for a specific program, with 81 percent of respondents to a September 2022 survey stating to do so. Nearly half of people interviewed stated that they search through the respective platform and see if something interests them.
Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022
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nScreenMedia. (November 7, 2022). Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1396353/fast-behaviors-us/
nScreenMedia. "Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022." Chart. November 7, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1396353/fast-behaviors-us/
nScreenMedia. (2022). Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1396353/fast-behaviors-us/
nScreenMedia. "Consumer Behaviors When Watching Free Ad-supported Streaming Tv (Fast) Services in The United States in October 2021 and September 2022." Statista, Statista Inc., 7 Nov 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1396353/fast-behaviors-us/
nScreenMedia, Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1396353/fast-behaviors-us/ (last visited November 10, 2024)
Consumer behaviors when watching free ad-supported streaming TV (FAST) services in the United States in October 2021 and September 2022 [Graph], nScreenMedia, November 7, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1396353/fast-behaviors-us/
