Out of the countries examined, Mexico stood out with the highest proportion of Gen Z mobile e-commerce shoppers. As of March 2023, almost three-quarters (72.2 percent) of Mexican mobile shoppers belonged to the young adult demographic aged 18 to 24. While Latin American countries took the lead in Gen Z mobile online shopping audience, the United Kingdom had the lowest share of mobile shoppers within this age range, accounting for only 18 percent.
Share of Gen Z mobile shoppers in selected countries worldwide as of March 2023
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Start.io. (March 20, 2023). Share of Gen Z mobile shoppers in selected countries worldwide as of March 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1395854/gen-z-ecommerce-shoppers-mobile-audience-country/
Start.io. "Share of Gen Z mobile shoppers in selected countries worldwide as of March 2023." Chart. March 20, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1395854/gen-z-ecommerce-shoppers-mobile-audience-country/
Start.io. (2023). Share of Gen Z mobile shoppers in selected countries worldwide as of March 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1395854/gen-z-ecommerce-shoppers-mobile-audience-country/
Start.io. "Share of Gen Z Mobile Shoppers in Selected Countries Worldwide as of March 2023." Statista, Statista Inc., 20 Mar 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1395854/gen-z-ecommerce-shoppers-mobile-audience-country/
Start.io, Share of Gen Z mobile shoppers in selected countries worldwide as of March 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1395854/gen-z-ecommerce-shoppers-mobile-audience-country/ (last visited November 10, 2024)
Share of Gen Z mobile shoppers in selected countries worldwide as of March 2023 [Graph], Start.io, March 20, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1395854/gen-z-ecommerce-shoppers-mobile-audience-country/