In 2020, TikTok advertising spending of the global clothing and accessories industry stood at 95 million U.S. dollars. The source expects the expenditure to increase to 1.77 billion U.S. dollars by the end of 2023. For the retail industry, the spending is projected to increase from 73 million to 1.68 billion in the same time period.
Industries with the highest TikTok advertising spending worldwide from 2020 to 2023
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (March 31, 2023). Industries with the highest TikTok advertising spending worldwide from 2020 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1376421/tiktok-ad-revenue-industry/
Statista. "Industries with the highest TikTok advertising spending worldwide from 2020 to 2023 (in million U.S. dollars)." Chart. March 31, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1376421/tiktok-ad-revenue-industry/
Statista. (2023). Industries with the highest TikTok advertising spending worldwide from 2020 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1376421/tiktok-ad-revenue-industry/
Statista. "Industries with The Highest Tiktok Advertising Spending Worldwide from 2020 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 31 Mar 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1376421/tiktok-ad-revenue-industry/
Statista, Industries with the highest TikTok advertising spending worldwide from 2020 to 2023 (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1376421/tiktok-ad-revenue-industry/ (last visited November 13, 2024)
Industries with the highest TikTok advertising spending worldwide from 2020 to 2023 (in million U.S. dollars) [Graph], Statista, March 31, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1376421/tiktok-ad-revenue-industry/