As of March 2023, over one-third (36 percent) of online content creators surveyed in Brazil were aged between 30 and 39 years. The 24-29 and 16-24 age groups followed, accounting for 26 and 21 percent of respondents, respectively. Around 17 percent of the responding digital influencers were aged 40 or older. There were an estimated 182 million internet users in Brazil in 2023.
Distribution of online content creators in Brazil as of March 2023, by age group
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Grupo Meio & Mensagem. (March 24, 2023). Distribution of online content creators in Brazil as of March 2023, by age group [Graph]. In Statista. Retrieved September 19, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374964/brazil-influencers-age-group/
Grupo Meio & Mensagem. "Distribution of online content creators in Brazil as of March 2023, by age group." Chart. March 24, 2023. Statista. Accessed September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374964/brazil-influencers-age-group/
Grupo Meio & Mensagem. (2023). Distribution of online content creators in Brazil as of March 2023, by age group. Statista. Statista Inc.. Accessed: September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374964/brazil-influencers-age-group/
Grupo Meio & Mensagem. "Distribution of Online Content Creators in Brazil as of March 2023, by Age Group." Statista, Statista Inc., 24 Mar 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374964/brazil-influencers-age-group/
Grupo Meio & Mensagem, Distribution of online content creators in Brazil as of March 2023, by age group Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374964/brazil-influencers-age-group/ (last visited September 19, 2024)
Distribution of online content creators in Brazil as of March 2023, by age group [Graph], Grupo Meio & Mensagem, March 24, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374964/brazil-influencers-age-group/