In 2022, 57 percent of nonprofit organizations in the U.S. considered increasing participation levels to be a top objective for their social media usage. Increasing subscribers or followers was ranked highly among 34 percent of nonprofit organizations that year.
Leading factors influencing nonprofit social media usage in the United States in 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nonprofit Marketing Guide. (January 23, 2023). Leading factors influencing nonprofit social media usage in the United States in 2022 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374269/nonprofit-social-media-priorities-objective-us/
Nonprofit Marketing Guide. "Leading factors influencing nonprofit social media usage in the United States in 2022." Chart. January 23, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374269/nonprofit-social-media-priorities-objective-us/
Nonprofit Marketing Guide. (2023). Leading factors influencing nonprofit social media usage in the United States in 2022. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374269/nonprofit-social-media-priorities-objective-us/
Nonprofit Marketing Guide. "Leading Factors Influencing Nonprofit Social Media Usage in The United States in 2022." Statista, Statista Inc., 23 Jan 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374269/nonprofit-social-media-priorities-objective-us/
Nonprofit Marketing Guide, Leading factors influencing nonprofit social media usage in the United States in 2022 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374269/nonprofit-social-media-priorities-objective-us/ (last visited November 10, 2024)
Leading factors influencing nonprofit social media usage in the United States in 2022 [Graph], Nonprofit Marketing Guide, January 23, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1374269/nonprofit-social-media-priorities-objective-us/