Largest free TV advertisers in Germany 2022

Published by Statista Research Department, Feb 6, 2024
In the four quarter of 2022, the ERGO Group was the largest TV advertiser in Germany, having invested 374.83 million euros in TV campaigns. Ferrero ranked second, with ad investments of 188.11 million.

Leading free TV advertisers in Germany in 4th quarter 2022, by advertising spending (in million euros)

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Release date

March 2023

Region

Germany

Survey time period

Q4 2022

Special properties

on 25 free TV channels / excludes channel's own ads

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Topics

TV advertising in GermanyDigital advertising in GermanyTV advertising worldwideAdvertising in GermanyMobile advertising in Germany
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