According to a survey conducted among consumers in the United States in January 2023, BeReal was the social media app seeing the highest growth in approval during the previous 90 days, approximately 23 percentage points. TextNow and Life360 followed, with an improvement of around 22 percentage points and 18 percentage points, respectively. In comparison, social video app TikTok and Truth Social saw a decrease in approval of 25.4 percentage points and 22.2 percentage points, respectively.
Increase in personal positive opinion on social media and communication apps among consumers in the United States in January 2023
According to the source, the ranking "measures the difference between how many people say their opinion has improved vs deteriorated over the last 90 days. This difference is depicted in percentage points [...]"
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Digital Turbine. (February 1, 2023). Increase in personal positive opinion on social media and communication apps among consumers in the United States in January 2023 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1373473/approval-growth-social-media-apps-us/
Digital Turbine. "Increase in personal positive opinion on social media and communication apps among consumers in the United States in January 2023." Chart. February 1, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1373473/approval-growth-social-media-apps-us/
Digital Turbine. (2023). Increase in personal positive opinion on social media and communication apps among consumers in the United States in January 2023. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1373473/approval-growth-social-media-apps-us/
Digital Turbine. "Increase in Personal Positive Opinion on Social Media and Communication Apps among Consumers in The United States in January 2023." Statista, Statista Inc., 1 Feb 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1373473/approval-growth-social-media-apps-us/
Digital Turbine, Increase in personal positive opinion on social media and communication apps among consumers in the United States in January 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1373473/approval-growth-social-media-apps-us/ (last visited November 13, 2024)
Increase in personal positive opinion on social media and communication apps among consumers in the United States in January 2023 [Graph], Digital Turbine, February 1, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1373473/approval-growth-social-media-apps-us/
