Nearly 82 percent of the advertising revenue received by television broadcasters in Georgia in 2021 came from announcements. Ranking second was sponsorship, with a share of over 10 percent. The total advertising revenue of the TV industry exceeded 83 million Georgian lari in that year.
Revenue structure of the TV advertising industry in Georgia in 2021, by segment
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Georgian National Communications Commission. (January 5, 2023). Revenue structure of the TV advertising industry in Georgia in 2021, by segment [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1357888/tv-ad-revenue-share-by-segment-georgia/
Georgian National Communications Commission. "Revenue structure of the TV advertising industry in Georgia in 2021, by segment." Chart. January 5, 2023. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1357888/tv-ad-revenue-share-by-segment-georgia/
Georgian National Communications Commission. (2023). Revenue structure of the TV advertising industry in Georgia in 2021, by segment. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1357888/tv-ad-revenue-share-by-segment-georgia/
Georgian National Communications Commission. "Revenue Structure of The Tv Advertising Industry in Georgia in 2021, by Segment." Statista, Statista Inc., 5 Jan 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1357888/tv-ad-revenue-share-by-segment-georgia/
Georgian National Communications Commission, Revenue structure of the TV advertising industry in Georgia in 2021, by segment Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1357888/tv-ad-revenue-share-by-segment-georgia/ (last visited September 20, 2024)
Revenue structure of the TV advertising industry in Georgia in 2021, by segment [Graph], Georgian National Communications Commission, January 5, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1357888/tv-ad-revenue-share-by-segment-georgia/