The expenditure on digital static display advertising of the retail category in Australia increased by 38.4 million U.S. dollars (195.56 percent) in 2021 in comparison to the previous year. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Australia: In 2021, in comparison to the ad expenditure of the retail category on internet, the ad expenditure of the retail category on magazines as well as on outdoor was considerably lower.
Retail advertising spending on digital static display in Australia from 2019 to 2021
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (December 16, 2022). Retail advertising spending on digital static display in Australia from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1353609/retail-ad-spend-digital-static-display-australia/
Nielsen. "Retail advertising spending on digital static display in Australia from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1353609/retail-ad-spend-digital-static-display-australia/
Nielsen. (2022). Retail advertising spending on digital static display in Australia from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1353609/retail-ad-spend-digital-static-display-australia/
Nielsen. "Retail Advertising Spending on Digital Static Display in Australia from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1353609/retail-ad-spend-digital-static-display-australia/
Nielsen, Retail advertising spending on digital static display in Australia from 2019 to 2021 (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1353609/retail-ad-spend-digital-static-display-australia/ (last visited November 10, 2024)
Retail advertising spending on digital static display in Australia from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1353609/retail-ad-spend-digital-static-display-australia/
