In 2023, an estimated 951.5 billion South Korean won were spent on search advertising in the South Korean PC advertising sector. After a short reversal, search advertising has once again overtaken display advertising in terms of spending.
Spending on PC advertising in South Korea from 2014 to 2022 with forecasts up to 2024, by type of advertisement
(in billion South Korean won)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
KOSIS. (August 5, 2024). Spending on PC advertising in South Korea from 2014 to 2022 with forecasts up to 2024, by type of advertisement (in billion South Korean won) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
KOSIS. "Spending on PC advertising in South Korea from 2014 to 2022 with forecasts up to 2024, by type of advertisement (in billion South Korean won)." Chart. August 5, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
KOSIS. (2024). Spending on PC advertising in South Korea from 2014 to 2022 with forecasts up to 2024, by type of advertisement (in billion South Korean won). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
KOSIS. "Spending on Pc Advertising in South Korea from 2014 to 2022 with Forecasts up to 2024, by Type of Advertisement (in Billion South Korean Won)." Statista, Statista Inc., 5 Aug 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
KOSIS, Spending on PC advertising in South Korea from 2014 to 2022 with forecasts up to 2024, by type of advertisement (in billion South Korean won) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/ (last visited November 10, 2024)
Spending on PC advertising in South Korea from 2014 to 2022 with forecasts up to 2024, by type of advertisement (in billion South Korean won) [Graph], KOSIS, August 5, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/