According to a survey of users conducted in January 2022 in four leading global markets (Australia, Germany, the United Kingdom, and the United States), consumers in the United States, Germany, and Australia saw their banks as the most trusted publishers of a super app. By comparison, 34 percent of respondents in the United Kingdom saw PayPal as the most trustworthy super app provider. Only between one percent and two percent of respondents reported seeing the government as a trusted super app publisher, while between 11 percent and 14 percent of respondents reported they would entrust a super app published by Big Tech companies.
Consumers worldwide who would trust selected providers as publishers of a super app as of January 2022, by country
Worldwide, Australia, Germany, United Kingdom, United States
Survey time period
January 11 to 31, 2022
Number of respondents
7,304 respondents
Supplementary notes
Survey conducted among consumers in four leading global markets: Australia, Germany, the United Kingdom, and United States; respondents interested in having a single online app or website.
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PYMNTS. (July 14, 2022). Consumers worldwide who would trust selected providers as publishers of a super app as of January 2022, by country [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345705/super-app-publishers-trust-by-country/
PYMNTS. "Consumers worldwide who would trust selected providers as publishers of a super app as of January 2022, by country." Chart. July 14, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345705/super-app-publishers-trust-by-country/
PYMNTS. (2022). Consumers worldwide who would trust selected providers as publishers of a super app as of January 2022, by country. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345705/super-app-publishers-trust-by-country/
PYMNTS. "Consumers Worldwide Who Would Trust Selected Providers as Publishers of a Super App as of January 2022, by Country." Statista, Statista Inc., 14 Jul 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345705/super-app-publishers-trust-by-country/
PYMNTS, Consumers worldwide who would trust selected providers as publishers of a super app as of January 2022, by country Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345705/super-app-publishers-trust-by-country/ (last visited November 10, 2024)
Consumers worldwide who would trust selected providers as publishers of a super app as of January 2022, by country [Graph], PYMNTS, July 14, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1345705/super-app-publishers-trust-by-country/
