In 2021, Alibaba was estimated to generate 31.5 billion U.S. dollars advertising revenue worldwide, showing a gradual increase in the past few years. According to the source, the Chinese e-commerce giant ranked fourth among the leading 25 global media owners.
Estimated global advertising revenue of Alibaba from 2016 to 2021
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
GroupM. (July 6, 2022). Estimated global advertising revenue of Alibaba from 2016 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1343120/ad-revenue-of-alibaba/
GroupM. "Estimated global advertising revenue of Alibaba from 2016 to 2021 (in billion U.S. dollars) ." Chart. July 6, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1343120/ad-revenue-of-alibaba/
GroupM. (2022). Estimated global advertising revenue of Alibaba from 2016 to 2021 (in billion U.S. dollars) . Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1343120/ad-revenue-of-alibaba/
GroupM. "Estimated Global Advertising Revenue of Alibaba from 2016 to 2021 (in Billion U.S. Dollars) ." Statista, Statista Inc., 6 Jul 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1343120/ad-revenue-of-alibaba/
GroupM, Estimated global advertising revenue of Alibaba from 2016 to 2021 (in billion U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1343120/ad-revenue-of-alibaba/ (last visited November 10, 2024)
Estimated global advertising revenue of Alibaba from 2016 to 2021 (in billion U.S. dollars) [Graph], GroupM, July 6, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1343120/ad-revenue-of-alibaba/