Social media usage among Gen Z users in the UK 2022, by reason
According to a survey of social media users aged between 16 and 24 years in the United Kingdom, 62 percent of respondents reported using Snapchat to keep in touch with friends. Maintaining connections was also the reason to use the social app BeReal for 42 percent of respondents, while 20 percent reported engaging with the newly popular app to avoid boredom. Additionally, 62 percent of respondents ported using YouTube for entertainment, while only eight percent reported using the video platform to create content.
