The personal care market in D2C sector was estimated to be about two billion U.S. dollars in financial year 2022 across India. Mamaearth, the Indian unicorn personal care brand had the highest investment value of 88 million U.S. dollars from January 2021 to April 2022.
Investment value of personal care in direct-to-consumer sector in India from January 2021 to April 2022, by brand
(in million U.S. dollars)
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Shiprocket. (June 30, 2022). Investment value of personal care in direct-to-consumer sector in India from January 2021 to April 2022, by brand (in million U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1333623/india-personal-care-key-investment-d2c-sector-by-brand/
Shiprocket. "Investment value of personal care in direct-to-consumer sector in India from January 2021 to April 2022, by brand (in million U.S. dollars)." Chart. June 30, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1333623/india-personal-care-key-investment-d2c-sector-by-brand/
Shiprocket. (2022). Investment value of personal care in direct-to-consumer sector in India from January 2021 to April 2022, by brand (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1333623/india-personal-care-key-investment-d2c-sector-by-brand/
Shiprocket. "Investment Value of Personal Care in Direct-to-consumer Sector in India from January 2021 to April 2022, by Brand (in Million U.S. Dollars)." Statista, Statista Inc., 30 Jun 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1333623/india-personal-care-key-investment-d2c-sector-by-brand/
Shiprocket, Investment value of personal care in direct-to-consumer sector in India from January 2021 to April 2022, by brand (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1333623/india-personal-care-key-investment-d2c-sector-by-brand/ (last visited November 10, 2024)
Investment value of personal care in direct-to-consumer sector in India from January 2021 to April 2022, by brand (in million U.S. dollars) [Graph], Shiprocket, June 30, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1333623/india-personal-care-key-investment-d2c-sector-by-brand/