As of March 2024, North America was the largest programmatic advertising region worldwide, with spending estimated at roughly 283.65 billion U.S. dollars, followed by Asia and Europe, with approximately 214.7 billion and 110.2 billion dollars, respectively.
Programmatic advertising spending worldwide in 2024, by region
(in billion U.S. dollars)
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Statista. (March 5, 2024). Programmatic advertising spending worldwide in 2024, by region (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1312821/programmatic-spending-region/
Statista. "Programmatic advertising spending worldwide in 2024, by region (in billion U.S. dollars)." Chart. March 5, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1312821/programmatic-spending-region/
Statista. (2024). Programmatic advertising spending worldwide in 2024, by region (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1312821/programmatic-spending-region/
Statista. "Programmatic Advertising Spending Worldwide in 2024, by Region (in Billion U.S. Dollars)." Statista, Statista Inc., 5 Mar 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1312821/programmatic-spending-region/
Statista, Programmatic advertising spending worldwide in 2024, by region (in billion U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1312821/programmatic-spending-region/ (last visited November 10, 2024)
Programmatic advertising spending worldwide in 2024, by region (in billion U.S. dollars) [Graph], Statista, March 5, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1312821/programmatic-spending-region/
