As of March 2024, Russia was the largest programmatic advertising market in Central and Eastern Europe (CEE), with spending estimated at 5.17 billion U.S. dollars, followed by Poland and Czechia, with approximately 1.53 billion and 1.27 billion, respectively. In general, the spending on programmatic advertising worldwide has been increasing steadily since 2017 and was expected to reach roughly 779 billion dollars by 2028.
Leading programmatic advertising markets in Central and Eastern Europe in 2024, by spending
(in million U.S. dollars)
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Statista. (March 5, 2024). Leading programmatic advertising markets in Central and Eastern Europe in 2024, by spending (in million U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1310936/programmatic-ad-spend-central-eastern-europe/
Statista. "Leading programmatic advertising markets in Central and Eastern Europe in 2024, by spending (in million U.S. dollars)." Chart. March 5, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1310936/programmatic-ad-spend-central-eastern-europe/
Statista. (2024). Leading programmatic advertising markets in Central and Eastern Europe in 2024, by spending (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1310936/programmatic-ad-spend-central-eastern-europe/
Statista. "Leading Programmatic Advertising Markets in Central and Eastern Europe in 2024, by Spending (in Million U.S. Dollars)." Statista, Statista Inc., 5 Mar 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1310936/programmatic-ad-spend-central-eastern-europe/
Statista, Leading programmatic advertising markets in Central and Eastern Europe in 2024, by spending (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1310936/programmatic-ad-spend-central-eastern-europe/ (last visited November 10, 2024)
Leading programmatic advertising markets in Central and Eastern Europe in 2024, by spending (in million U.S. dollars) [Graph], Statista, March 5, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1310936/programmatic-ad-spend-central-eastern-europe/