Share of loyal shoppers for selected sales events in the Netherlands 2021

Published by
D. Tighe,
Nov 21, 2022
In the Netherlands, about three-quarters of consumers, who shopped during Black Friday in 2020, were once again planning to shop during the sales event in 2021. In comparison to other seasonal sales events, Black Friday had the highest rate of loyal Dutch customers that year.

Share of shoppers who are loyal to selected sales events in the Netherlands in 2021

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Release date

2021

Region

Netherlands

Survey time period

2021

Special properties

shoppers who bought during these sales events in 2020 and intend to purchase in 2021

Supplementary notes

The source does not specify the number of respondents.

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