In 2020, the largest share of digital advertisement spending in the Middle East and North Africa (MENA) region was in the social format at about 1.7 billion U.S. dollars. It was followed by video advertisements at about 800 million U.S. dollars.
Value of digital advertisement spending in the Middle East and North Africa region in 2020, by format
(in million U.S. dollars)
Countries included Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Syria, Tunisia, United Arab Emirates, and Yemen.
*Excludes social video formats, and includes Youtube.
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eMarketer. (November 4, 2021). Value of digital advertisement spending in the Middle East and North Africa region in 2020, by format (in million U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1277135/mena-digital-ad-spending-by-format/
eMarketer. "Value of digital advertisement spending in the Middle East and North Africa region in 2020, by format (in million U.S. dollars)." Chart. November 4, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1277135/mena-digital-ad-spending-by-format/
eMarketer. (2021). Value of digital advertisement spending in the Middle East and North Africa region in 2020, by format (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1277135/mena-digital-ad-spending-by-format/
eMarketer. "Value of Digital Advertisement Spending in The Middle East and North Africa Region in 2020, by Format (in Million U.S. Dollars)." Statista, Statista Inc., 4 Nov 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1277135/mena-digital-ad-spending-by-format/
eMarketer, Value of digital advertisement spending in the Middle East and North Africa region in 2020, by format (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1277135/mena-digital-ad-spending-by-format/ (last visited November 10, 2024)
Value of digital advertisement spending in the Middle East and North Africa region in 2020, by format (in million U.S. dollars) [Graph], eMarketer, November 4, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1277135/mena-digital-ad-spending-by-format/
