In 2022, millennials in the U.S. accounted for 21 percent of the overall food and non-alcoholic beverage market. At the same time, the generational share of millennials was 16 percent higher for the sustainable food and drinks market.
For more information on the sustainable consumption of younger consumers please see our in-depth report on sustainable consumption of Generation Z and Millennials.
Market share of generations in the overall and sustainable food & non-alcoholic beverage market in the United States in 2022
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Statista. (April 13, 2023). Market share of generations in the overall and sustainable food & non-alcoholic beverage market in the United States in 2022 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1276434/us-generational-share-of-the-overall-and-sustainable-food-and-drinks-market/
Statista. "Market share of generations in the overall and sustainable food & non-alcoholic beverage market in the United States in 2022." Chart. April 13, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1276434/us-generational-share-of-the-overall-and-sustainable-food-and-drinks-market/
Statista. (2023). Market share of generations in the overall and sustainable food & non-alcoholic beverage market in the United States in 2022. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1276434/us-generational-share-of-the-overall-and-sustainable-food-and-drinks-market/
Statista. "Market Share of Generations in The Overall and Sustainable Food & Non-alcoholic Beverage Market in The United States in 2022." Statista, Statista Inc., 13 Apr 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1276434/us-generational-share-of-the-overall-and-sustainable-food-and-drinks-market/
Statista, Market share of generations in the overall and sustainable food & non-alcoholic beverage market in the United States in 2022 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1276434/us-generational-share-of-the-overall-and-sustainable-food-and-drinks-market/ (last visited November 10, 2024)
Market share of generations in the overall and sustainable food & non-alcoholic beverage market in the United States in 2022 [Graph], Statista, April 13, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1276434/us-generational-share-of-the-overall-and-sustainable-food-and-drinks-market/
