The direct mail advertising expenditure in Japan amounted to more than 310 billion Japanese yen in 2023. The source pointed out that ad expenses via direct mail increased year-on-year partly due to the increase of remote work amid the coronavirus (COVID-19) pandemic.
Direct mail advertising expenditure in Japan from 2014 to 2023
(in billion Japanese yen)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dentsu. (February 27, 2024). Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. "Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen)." Chart. February 27, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. (2024). Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. "Direct Mail Advertising Expenditure in Japan from 2014 to 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 27 Feb 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu, Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1275083/japan-direct-mail-advertising-expenditure/ (last visited November 10, 2024)
Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) [Graph], Dentsu, February 27, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1275083/japan-direct-mail-advertising-expenditure/
