In 2021, advertising in media ranked first among segments of marketing communications in Russia, having earned a revenue of over 578 billion Russian rubles. The industry's total earnings were estimated at around one trillion Russian rubles.
Revenue of marketing communications in Russia in 2021, by segment
(in billion Russian rubles)
* Includes advertising budgets spent on development of creative solutions, production of advertising products, and payments for services of advertising agencies and technological intermediates.
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Adpass. (October 6, 2022). Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1267989/marketing-communications-revenue-by-segment-russia/
Adpass. "Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles)." Chart. October 6, 2022. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1267989/marketing-communications-revenue-by-segment-russia/
Adpass. (2022). Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1267989/marketing-communications-revenue-by-segment-russia/
Adpass. "Revenue of Marketing Communications in Russia in 2021, by Segment (in Billion Russian Rubles)." Statista, Statista Inc., 6 Oct 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1267989/marketing-communications-revenue-by-segment-russia/
Adpass, Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1267989/marketing-communications-revenue-by-segment-russia/ (last visited November 13, 2024)
Revenue of marketing communications in Russia in 2021, by segment (in billion Russian rubles) [Graph], Adpass, October 6, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1267989/marketing-communications-revenue-by-segment-russia/