Radio ad expenditure change in South Korea 2015-2024

Published by Statista Research Department, Sep 5, 2024

In 2022, spending on radio advertising in South Korea decreased by 2.2 percent from the previous year. The largest change in expenditure occurred in 2018, when spending shrank by over 18 percent. Spending is forecast to decrease further in the upcoming two years.

Advertising spending change on radio advertisements in South Korea from 2015 to 2022 with forecasts up to 2024

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Release date

January 2024

Region

South Korea

Survey time period

July to October 2023

Number of respondents

2,200 advertising companies

Method of interview

Face-to-face interviews, telephone interviews

Supplementary notes

* Estimate.

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