According to a survey on subscription video on demand (SvoD) conducted by Rakuten Insight in 2024 in Malaysia, content variety was the leading reason for subscribing to SvoD services among Malaysian subscribers, as stated by 49 percent of the respondents. The other main reason for subscribing to a streaming service provider among Malaysian respondents was because they wanted to enjoy video content without advertisements.
Reasons for subscribing to SvoD streaming service providers among users in Malaysia as of June 2024
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Rakuten Insight. (September 4, 2024). Reasons for subscribing to SvoD streaming service providers among users in Malaysia as of June 2024 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1262622/malaysia-reasons-for-subscribing-to-svod-streaming-service-providers/
Rakuten Insight. "Reasons for subscribing to SvoD streaming service providers among users in Malaysia as of June 2024." Chart. September 4, 2024. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1262622/malaysia-reasons-for-subscribing-to-svod-streaming-service-providers/
Rakuten Insight. (2024). Reasons for subscribing to SvoD streaming service providers among users in Malaysia as of June 2024. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1262622/malaysia-reasons-for-subscribing-to-svod-streaming-service-providers/
Rakuten Insight. "Reasons for Subscribing to Svod Streaming Service Providers among Users in Malaysia as of June 2024." Statista, Statista Inc., 4 Sep 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1262622/malaysia-reasons-for-subscribing-to-svod-streaming-service-providers/
Rakuten Insight, Reasons for subscribing to SvoD streaming service providers among users in Malaysia as of June 2024 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1262622/malaysia-reasons-for-subscribing-to-svod-streaming-service-providers/ (last visited September 20, 2024)
Reasons for subscribing to SvoD streaming service providers among users in Malaysia as of June 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1262622/malaysia-reasons-for-subscribing-to-svod-streaming-service-providers/