According to a Chinese consumer survey conducted by Rakuten Insight in May 2021, about 72 percent of respondents accessed to subscription video-on-demand (SVOD) services on their smartphones. According to the same survey, around 28 percent of those surveyed streamed SVOD content every day.
Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021
Original survey question:
"What devices do you use to watch videos on subscription video-on demand/streaming service providers? (choose all that apply)"
The question was asked among 758 female and 643 male respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (August 13, 2021). Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight. "Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021." Chart. August 13, 2021. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight. (2021). Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight. "Leading Devices to Use Subscription Video-on-demand (Svod) Services in China as of May 2021." Statista, Statista Inc., 13 Aug 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight, Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1260169/china-popular-devices-to-use-svod/ (last visited September 20, 2024)
Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021 [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1260169/china-popular-devices-to-use-svod/