According to a survey on mooncakes among Chinese consumers conducted in June 2021, around 60.8 percent of respondents would like to spend 100 to 299 yuan on mooncakes for the 2021 Mid-Autumn Festival. The sales revenue of mooncakes was projected to reach almost 22 billion yuan in China in this fall.
Budget for mooncakes among Chinese consumers as of June 2021
One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of August 2021).
Figures may not add up to 100 percent because of rounding.
The Mid-Autumn Festival is an important festival celebrated on August 15 of the lunar calendar in China, and it is a traditional custom to eat mooncakes on this day.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
iiMedia Research. (August 18, 2021). Budget for mooncakes among Chinese consumers as of June 2021 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1259985/china-mooncake-purchasing-budget/
iiMedia Research. "Budget for mooncakes among Chinese consumers as of June 2021." Chart. August 18, 2021. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1259985/china-mooncake-purchasing-budget/
iiMedia Research. (2021). Budget for mooncakes among Chinese consumers as of June 2021. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1259985/china-mooncake-purchasing-budget/
iiMedia Research. "Budget for Mooncakes among Chinese Consumers as of June 2021." Statista, Statista Inc., 18 Aug 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1259985/china-mooncake-purchasing-budget/
iiMedia Research, Budget for mooncakes among Chinese consumers as of June 2021 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1259985/china-mooncake-purchasing-budget/ (last visited September 20, 2024)
Budget for mooncakes among Chinese consumers as of June 2021 [Graph], iiMedia Research, August 18, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1259985/china-mooncake-purchasing-budget/