According to a survey conducted on consumer perceptions and purchases in India during 2018, almost 70 percent of the respondents stated that aesthetics and design of air conditioners played a vital role in their decision at the time of purchase. Whereas, around half of the household respondents stated that the price of the air conditioners were an important consideration in advance to the purchase in that time period.
Leading attributes considered by Indian consumers at the time of purchasing an air conditioner between May and June 2018
*A star rating system depicts the energy efficiency of an electrical appliance. The higher the number of stars, the more efficient it is. The star rating system was devised by the Bureau of Energy Efficiency (BEE) India, with a range of one to five stars.
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Council On Energy, Environment and Water. (September 29, 2020). Leading attributes considered by Indian consumers at the time of purchasing an air conditioner between May and June 2018 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244530/india-leading-attributes-considered-while-purchasing-an-air-conditioner/
Council On Energy, Environment and Water. "Leading attributes considered by Indian consumers at the time of purchasing an air conditioner between May and June 2018." Chart. September 29, 2020. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244530/india-leading-attributes-considered-while-purchasing-an-air-conditioner/
Council On Energy, Environment and Water. (2020). Leading attributes considered by Indian consumers at the time of purchasing an air conditioner between May and June 2018. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244530/india-leading-attributes-considered-while-purchasing-an-air-conditioner/
Council On Energy, Environment and Water. "Leading Attributes Considered by Indian Consumers at The Time of Purchasing An Air Conditioner between May and June 2018." Statista, Statista Inc., 29 Sep 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244530/india-leading-attributes-considered-while-purchasing-an-air-conditioner/
Council On Energy, Environment and Water, Leading attributes considered by Indian consumers at the time of purchasing an air conditioner between May and June 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244530/india-leading-attributes-considered-while-purchasing-an-air-conditioner/ (last visited November 13, 2024)
Leading attributes considered by Indian consumers at the time of purchasing an air conditioner between May and June 2018 [Graph], Council On Energy, Environment and Water, September 29, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244530/india-leading-attributes-considered-while-purchasing-an-air-conditioner/
