Social gaming platform Playtika reported 29.4 million average monthly active users in 2023, down from 31.4 million average DAU in the previous year. According to company data, this increase was mainly driven by the acquisition of gaming company Seriously, and the resulting broader product portfolio.
Average monthly active users (MAU) of Playtika from 2018 to 2023
(in millions)
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Playtika. (February 26, 2024). Average monthly active users (MAU) of Playtika from 2018 to 2023 (in millions) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244378/playtika-annual-mau/
Playtika. "Average monthly active users (MAU) of Playtika from 2018 to 2023 (in millions)." Chart. February 26, 2024. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244378/playtika-annual-mau/
Playtika. (2024). Average monthly active users (MAU) of Playtika from 2018 to 2023 (in millions). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244378/playtika-annual-mau/
Playtika. "Average Monthly Active Users (Mau) of Playtika from 2018 to 2023 (in Millions)." Statista, Statista Inc., 26 Feb 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244378/playtika-annual-mau/
Playtika, Average monthly active users (MAU) of Playtika from 2018 to 2023 (in millions) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244378/playtika-annual-mau/ (last visited November 13, 2024)
Average monthly active users (MAU) of Playtika from 2018 to 2023 (in millions) [Graph], Playtika, February 26, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1244378/playtika-annual-mau/
