Take-Two Interactive revenue by content 2024

Take Two Interactive is a video game distribution company headquartered in the United States. The company is divided into different publishing labels depending on the type of games or target audience (Rockstar Games, 2K Games, Private Division and Social Point). Take-Two Interactive's global revenue from virtual currency, add-on content, and in-game purchases has shown a continuous increase since 2018. In the fiscal year 2024, Take-Two generated over 4.2 billion U.S. dollars in revenue through recurrent consumer spending, which translates to approximately 78.8 percent of the company's net revenue during the measured period. 2021 marked the first time that add-on purchases accounted for the majority of TTE's revenues and show the development of the gaming industry monetization as a whole.

Revenue generated by Take-Two Interactive from fiscal year 2018 to 2024, by content (in million U.S. dollars)

Characteristic	Recurrent consumer spending	Full game and other
FY 2024	4,213.5	1,136.1
FY 2023	4,180.4	1,169.5
FY 2022	2,271.2	1,233.6
FY 2021	2,152	1,220.8
FY 2020	1,448.19	1,640.78
FY 2019	1,070.92	1,597.48
FY 2018	746.72	1,046.18

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Release date

May 2024

More information

Region

Worldwide

Survey time period

April 2017 to March 2024

Supplementary notes

Take-Two Interactive's fiscal year starts on April 1 and ends on March 31 of the following year. Recurrent consumer spending is generated from ongoing consumer engagement and includes revenue from virtual currency, add-on content, and in-game purchases.

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