According to a 2022 survey, homeware was the most popular product category among women who shopped on online marketplaces in Spain. Overall, the home category was the most purchased on the country's marketplaces that year. Meanwhile, electronics was the most popular category for men to buy on marketplaces, with software coming in second.
Most purchased categories in online marketplaces in Spain in 2022, by gender
To ensure the representativeness of online shoppers, the sample has been weighted with the data obtained in the Estudio Anual de E-Commerce 2021 (IAB).
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Tandem Up. (May 10, 2022). Most purchased categories in online marketplaces in Spain in 2022, by gender [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1236596/online-marketplaces-most-purchased-categories-spain-by-gender/
Tandem Up. "Most purchased categories in online marketplaces in Spain in 2022, by gender." Chart. May 10, 2022. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1236596/online-marketplaces-most-purchased-categories-spain-by-gender/
Tandem Up. (2022). Most purchased categories in online marketplaces in Spain in 2022, by gender. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1236596/online-marketplaces-most-purchased-categories-spain-by-gender/
Tandem Up. "Most Purchased Categories in Online Marketplaces in Spain in 2022, by Gender." Statista, Statista Inc., 10 May 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1236596/online-marketplaces-most-purchased-categories-spain-by-gender/
Tandem Up, Most purchased categories in online marketplaces in Spain in 2022, by gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1236596/online-marketplaces-most-purchased-categories-spain-by-gender/ (last visited November 13, 2024)
Most purchased categories in online marketplaces in Spain in 2022, by gender [Graph], Tandem Up, May 10, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1236596/online-marketplaces-most-purchased-categories-spain-by-gender/
