Penetration rate of live streaming in China 2016-2024
In June 2024, nearly 71 percent of the internet users in China had watched livestreams. E-commerce and gaming were the most popular content types of live streaming.
Usage rate of live streaming among the internet users in China from 2016 to June 2024
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Other statistics that may interest you Live streaming in China
Overview
6
- Premium Statistic Revenue of internet audiovisual content in China 2023, by type
- Premium Statistic Penetration rate of live streaming in China 2016-2024
- Premium Statistic Number of live streamers in China 2016-2024
- Premium Statistic Number of live streaming users in China 2023, by market segment
- Premium Statistic Demand of live streamers in China 2020-2025
- Premium Statistic Leading live streaming apps in China 2024, based on MAUs
E-commerce
7
- Premium Statistic Transaction value of live commerce in China 2017-2023
- Premium Statistic Breakdown of GMV of leading live commerce platforms in China 2022, by platform
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- Premium Statistic Revenue breakdown of Kuaishou 2019-2023, by segment
- Premium Statistic Number of live streaming e-commerce users in China 2020-2023
- Premium Statistic Average annual expenditure on live commerce China 2018-2023
Entertainment
6
- Premium Statistic Market size of live entertainment streaming in China 2016-2024
- Premium Statistic Penetration rate of major live entertainment streaming apps in China 2022
- Premium Statistic Annual revenue of Inkeverse Group 2018-2023
- Premium Statistic Annual revenue of Huafang Group 2019-2023, by product
- Premium Statistic Number of live entertainment streaming users in China 2020-2023
- Premium Statistic Most popular categories of live streaming in China 2023
Gaming
6
- Premium Statistic Market size of game streaming in China 2018-2022
- Premium Statistic Leading eSports live-stream apps in China 2024, based on MAUs
- Premium Statistic Live streaming revenue of Huya 2018-2023
- Premium Statistic Live streaming revenue of Douyu Holdings 2017-2023
- Premium Statistic Number of video game livestreaming users in China 2020-2023
- Premium Statistic Average daily time spent on video and audio apps in China 2023, by app segment
Further related statistics
16
- User growth of live streaming in China 2017-2024
- PC users of the major online streaming platforms in China 2019
- Number of live streamers in China 2016-2024
- Leading U.S. video streaming services 2018, by sessions per user per month
- Average session duration of video streaming services in the U.S. 2018
- Internet users consuming music and music videos online in France 2014, by cost
- Frequency of paid online video streaming service usage in the U.S. 2017
- Frequency of paid online video streaming service usage in the U.S. 2017, by age
- Frequency of free online video streaming service usage in the U.S. 2017
- Frequency of free online video streaming service usage in the U.S. 2017, by age
- Free video streaming service usage among women Japan 2022, by age group
- Free video streaming service usage among men Japan 2022, by age group
- Paid video streaming service usage among women Japan 2022, by age group
- Connected TV viewers device usage U.S. 2020
- Niconico Douga viewing frequency among women Japan 2019, by age group
- Leading video types streamed to connected TV in the U.S. 2015
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Statistics
- User growth of live streaming in China 2017-2024
- PC users of the major online streaming platforms in China 2019
- Number of live streamers in China 2016-2024
- Leading U.S. video streaming services 2018, by sessions per user per month
- Average session duration of video streaming services in the U.S. 2018
- Internet users consuming music and music videos online in France 2014, by cost
- Frequency of paid online video streaming service usage in the U.S. 2017
- Frequency of paid online video streaming service usage in the U.S. 2017, by age
- Frequency of free online video streaming service usage in the U.S. 2017
- Frequency of free online video streaming service usage in the U.S. 2017, by age
- Free video streaming service usage among women Japan 2022, by age group
- Free video streaming service usage among men Japan 2022, by age group
- Paid video streaming service usage among women Japan 2022, by age group
- Connected TV viewers device usage U.S. 2020
- Niconico Douga viewing frequency among women Japan 2019, by age group
- Leading video types streamed to connected TV in the U.S. 2015
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
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- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
CNNIC. (August 29, 2024). Usage rate of live streaming among the internet users in China from 2016 to June 2024 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1204156/china-online-streaming-penetration-rate/
CNNIC. "Usage rate of live streaming among the internet users in China from 2016 to June 2024." Chart. August 29, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1204156/china-online-streaming-penetration-rate/
CNNIC. (2024). Usage rate of live streaming among the internet users in China from 2016 to June 2024. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1204156/china-online-streaming-penetration-rate/
CNNIC. "Usage Rate of Live Streaming among The Internet Users in China from 2016 to June 2024." Statista, Statista Inc., 29 Aug 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1204156/china-online-streaming-penetration-rate/
CNNIC, Usage rate of live streaming among the internet users in China from 2016 to June 2024 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1204156/china-online-streaming-penetration-rate/ (last visited November 10, 2024)
Usage rate of live streaming among the internet users in China from 2016 to June 2024 [Graph], CNNIC, August 29, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1204156/china-online-streaming-penetration-rate/