According to a survey conducted by Rakuten Insight in South Korea in 2023, around 28.3 percent of respondents stated that they did not use online travel agencies as they instead preferred traditional offline travel agencies. About one in five reported having found better prices by booking directly via the official websites of travel-related services.
Reasons for not using online travel agencies for booking in South Korea as of June 2023
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Rakuten Insight. (August 2, 2023). Reasons for not using online travel agencies for booking in South Korea as of June 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203257/south-korea-reasons-for-not-using-online-travel-agencies-for-booking/
Rakuten Insight. "Reasons for not using online travel agencies for booking in South Korea as of June 2023." Chart. August 2, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203257/south-korea-reasons-for-not-using-online-travel-agencies-for-booking/
Rakuten Insight. (2023). Reasons for not using online travel agencies for booking in South Korea as of June 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203257/south-korea-reasons-for-not-using-online-travel-agencies-for-booking/
Rakuten Insight. "Reasons for Not Using Online Travel Agencies for Booking in South Korea as of June 2023." Statista, Statista Inc., 2 Aug 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203257/south-korea-reasons-for-not-using-online-travel-agencies-for-booking/
Rakuten Insight, Reasons for not using online travel agencies for booking in South Korea as of June 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203257/south-korea-reasons-for-not-using-online-travel-agencies-for-booking/ (last visited November 10, 2024)
Reasons for not using online travel agencies for booking in South Korea as of June 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203257/south-korea-reasons-for-not-using-online-travel-agencies-for-booking/
