According to a survey conducted by Rakuten Insight in South Korea in 2023, around 70.4 percent of male and 68.8 percent of female respondents stated that they had used an online travel agency for convenience and ease of use. Another major reason was special offers and discounts offered by the agency.
Reasons for using online travel agencies for booking in South Korea as of June 2023, by gender
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Rakuten Insight. (August 2, 2023). Reasons for using online travel agencies for booking in South Korea as of June 2023, by gender [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203244/south-korea-reasons-for-using-online-travel-agencies-for-booking-by-gender/
Rakuten Insight. "Reasons for using online travel agencies for booking in South Korea as of June 2023, by gender." Chart. August 2, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203244/south-korea-reasons-for-using-online-travel-agencies-for-booking-by-gender/
Rakuten Insight. (2023). Reasons for using online travel agencies for booking in South Korea as of June 2023, by gender. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203244/south-korea-reasons-for-using-online-travel-agencies-for-booking-by-gender/
Rakuten Insight. "Reasons for Using Online Travel Agencies for Booking in South Korea as of June 2023, by Gender." Statista, Statista Inc., 2 Aug 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203244/south-korea-reasons-for-using-online-travel-agencies-for-booking-by-gender/
Rakuten Insight, Reasons for using online travel agencies for booking in South Korea as of June 2023, by gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203244/south-korea-reasons-for-using-online-travel-agencies-for-booking-by-gender/ (last visited November 13, 2024)
Reasons for using online travel agencies for booking in South Korea as of June 2023, by gender [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1203244/south-korea-reasons-for-using-online-travel-agencies-for-booking-by-gender/
