Cultural digital activities payment attitudes in Sweden 2022

Published by Ani Petrosyan, Apr 17, 2024
As of April 2022, most Swedes would rather pay for streaming cinema than watch for free in exchange for advertisements, as 44 percent of survey respondents preferred the former option. A further 35 percent said they would watch ads for free e-books.

Cultural digital activities payment attitudes among individuals in Sweden in 2022

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Release date

June 2022

Region

Sweden

Survey time period

April 2022

Number of respondents

1,000 respondents

Age group

16-70 years

Supplementary notes

This question was phrased by the source as follows: "Vilka typer av digital kultur/media kan du tänka dig att betala engar for?"

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