It was calculated that in the first quarter of 2020, Wavemaker (a subsidiary of WPP) gained 38 million U.S dollars in new business, accounting for both retained and new clients in Latin America. Mindshare (a subsidiary of GroupM) ranked second, with a result of 33 million dollars in new business value.
Leading media agency networks in Latin America in 1st quarter 2020, by new business value
(in million U.S. dollars)
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COMvergence. (May 20, 2020). Leading media agency networks in Latin America in 1st quarter 2020, by new business value (in million U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1172144/media-agency-networks-business-value-latin-america/
COMvergence. "Leading media agency networks in Latin America in 1st quarter 2020, by new business value (in million U.S. dollars)." Chart. May 20, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1172144/media-agency-networks-business-value-latin-america/
COMvergence. (2020). Leading media agency networks in Latin America in 1st quarter 2020, by new business value (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1172144/media-agency-networks-business-value-latin-america/
COMvergence. "Leading Media Agency Networks in Latin America in 1st Quarter 2020, by New Business Value (in Million U.S. Dollars)." Statista, Statista Inc., 20 May 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1172144/media-agency-networks-business-value-latin-america/
COMvergence, Leading media agency networks in Latin America in 1st quarter 2020, by new business value (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1172144/media-agency-networks-business-value-latin-america/ (last visited November 10, 2024)
Leading media agency networks in Latin America in 1st quarter 2020, by new business value (in million U.S. dollars) [Graph], COMvergence, May 20, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1172144/media-agency-networks-business-value-latin-america/