In 2020, 80 percent of Democrats stated that they expected brands to speak out publicly on systemic racism and racial injustice. This figure was 40 percent for Republicans.
Share of consumers who expect brands to take a stand on racial injustice in the United States in 2020, by party
All data is nationally representative based on age, region and gender. Breakdown of respondents: White - 1,222, Black - 235, Latinx - 243, Asian American - 246.
Supplementary notes
This question was phrased by the source as follows: "Do you believe that brands should publicly speak out against systemic racism and racial injustice following the death of George Floyd and other recent racially motivated attacks on Blacks?"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Edelman. (June 7, 2020). Share of consumers who expect brands to take a stand on racial injustice in the United States in 2020, by party [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1150774/consumers-who-expect-brands-to-take-a-stand-on-racial-injustice-by-party-us/
Edelman. "Share of consumers who expect brands to take a stand on racial injustice in the United States in 2020, by party." Chart. June 7, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1150774/consumers-who-expect-brands-to-take-a-stand-on-racial-injustice-by-party-us/
Edelman. (2020). Share of consumers who expect brands to take a stand on racial injustice in the United States in 2020, by party. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1150774/consumers-who-expect-brands-to-take-a-stand-on-racial-injustice-by-party-us/
Edelman. "Share of Consumers Who Expect Brands to Take a Stand on Racial Injustice in The United States in 2020, by Party." Statista, Statista Inc., 7 Jun 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1150774/consumers-who-expect-brands-to-take-a-stand-on-racial-injustice-by-party-us/
Edelman, Share of consumers who expect brands to take a stand on racial injustice in the United States in 2020, by party Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1150774/consumers-who-expect-brands-to-take-a-stand-on-racial-injustice-by-party-us/ (last visited November 10, 2024)
Share of consumers who expect brands to take a stand on racial injustice in the United States in 2020, by party [Graph], Edelman, June 7, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1150774/consumers-who-expect-brands-to-take-a-stand-on-racial-injustice-by-party-us/
