In a study on the state of sponsorship in Canada, it was found that 18 percent of responding Canadian consumers were most likely to recall the brand Bell as a sponsor of either sports events or festivals. The survey conducted in December 2019 found that Rogers, was recalled by 14 percent of Canadians and Scotia Bank and RBC were both remembered by 14 percent of respondents.
Spontaneous recall of brands sponsoring festivals and sports events according to consumers in Canada as of December 2019
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Elevent. (December 17, 2019). Spontaneous recall of brands sponsoring festivals and sports events according to consumers in Canada as of December 2019 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1139340/recall-sponsor-brands-canada-events/
Elevent. "Spontaneous recall of brands sponsoring festivals and sports events according to consumers in Canada as of December 2019." Chart. December 17, 2019. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1139340/recall-sponsor-brands-canada-events/
Elevent. (2019). Spontaneous recall of brands sponsoring festivals and sports events according to consumers in Canada as of December 2019. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1139340/recall-sponsor-brands-canada-events/
Elevent. "Spontaneous Recall of Brands Sponsoring Festivals and Sports Events According to Consumers in Canada as of December 2019." Statista, Statista Inc., 17 Dec 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1139340/recall-sponsor-brands-canada-events/
Elevent, Spontaneous recall of brands sponsoring festivals and sports events according to consumers in Canada as of December 2019 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1139340/recall-sponsor-brands-canada-events/ (last visited November 10, 2024)
Spontaneous recall of brands sponsoring festivals and sports events according to consumers in Canada as of December 2019 [Graph], Elevent, December 17, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1139340/recall-sponsor-brands-canada-events/