Digital advertising budget share in Ukraine 2017-2020, by type

Published by Statista Research Department, May 12, 2023
The share of programmatic advertising in the total digital media ad budget in Ukraine steadily increased from 36 percent in 2017 to 82 percent in 2020. Subsequently, direct advertising spending saw a decline to 18 percent. As for format, video ads occupied over 60 percent of the digital ad budget in Ukraine in 2020.

Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type

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Release date

May 2021

Region

Ukraine

Survey time period

2017 to 2020

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Digital advertising in the Asia-Pacific regionAdvertising in the Asia-Pacific regionSocial media in the Asia-Pacific regionInternet usage in the Asia-Pacific regionInfluencer marketing in Asia
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