From November 27, 2019 to January 31, 2020, approximately 8.95 thousand complaints on purchases made on Americanas.com's marketplace during the 2019 Black Friday shopping season in Brazil were registered on Reclame Aqui. Furthermore, Americanas.com's first-party sales ranked sixth with 2.8 thousand complaints, while the marketplace operations of Shoptime and Submarino had 1.86 thousand and 1.74 thousand complaints respectively. Americanas.com, Shoptime, and Submarino are e-tail brands owned by B2W, headquartered in Rio de Janeiro, Brazil. Reclame Aqui is a Brazilian website that publicizes consumers' complaints on issues not initially solved by products and services providers.
Most complained about online retailers during Black Friday in Brazil in 2019
(in 1,000s)
* In 2019, Black Friday took place on November 29. According to the source, the complaints were registered on website Reclame Aqui from 11 a.m. Wednesday, November 27, 2019, to 11:59 p.m. Friday, January 31, 2020. Within the period analyzed, internet users could file a complaint and specify if their problem was related to an order made during the 2019 Black Friday shopping season.
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Reclame Aqui. (February 12, 2020). Most complained about online retailers during Black Friday in Brazil in 2019 (in 1,000s) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1120072/brazil-black-friday-complaints-online-retailer/
Reclame Aqui. "Most complained about online retailers during Black Friday in Brazil in 2019 (in 1,000s)." Chart. February 12, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1120072/brazil-black-friday-complaints-online-retailer/
Reclame Aqui. (2020). Most complained about online retailers during Black Friday in Brazil in 2019 (in 1,000s). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1120072/brazil-black-friday-complaints-online-retailer/
Reclame Aqui. "Most Complained about Online Retailers during Black Friday in Brazil in 2019 (in 1,000s)." Statista, Statista Inc., 12 Feb 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1120072/brazil-black-friday-complaints-online-retailer/
Reclame Aqui, Most complained about online retailers during Black Friday in Brazil in 2019 (in 1,000s) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1120072/brazil-black-friday-complaints-online-retailer/ (last visited November 10, 2024)
Most complained about online retailers during Black Friday in Brazil in 2019 (in 1,000s) [Graph], Reclame Aqui, February 12, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1120072/brazil-black-friday-complaints-online-retailer/
