Most popular beverage brands in Hungary 2023

Published by Flora Medve, Oct 30, 2024
In 2022, Coca-Cola was the first-ranking beverage brand in Hungary, counting 40 consumer reach points countrywide. In the same period, HELL was the second most popular beverage brand in Hungary with 21 consumer reach points.

Ranking of beverage brands in Hungary in 2023, by consumer reach points (CRP)

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Sources

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Release date

October 2024

Region

Hungary

Survey time period

2023

Supplementary notes

* The source specified the following methodology:
"The Consumer Reach Points of each brand is calculated by multiplying three numbers:
Penetration: the share of households buying a brand
Population: the number of households in a country
Consumer Choice: the number of interactions with a brand across categories in a year.
The measurement is then weighted by actual population to calculate the brand’s reach."

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Statistics on " FMCG market in Hungary "

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Other statistics that may interest you FMCG market in Hungary

Overview

6

Production

7

Retail sales

8

Retail channels

6

Online FMCG retail

4

Consumer spending

7

Leading brands

5

Further related statistics

17

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Statistics

Topics

FMCG market in HungaryFMCG market in PolandAlcohol market in HungaryNon-alcoholic beverages in HungaryFood market in Russia
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