In 2020, online retail sales during Sampa Week in Brazil generated approximately 1.6 billion Brazilian reals in revenue. That is 23 percent more than the 1.3 billion reals recorded a year earlier. Sampa Week is a shopping season that celebrates the anniversary of the city of São Paulo, founded on January 25, 1554. In 2020, the event took place from January 23 to 31.
Sales revenue generated from online shopping during Sampa Week in Brazil in 2019 and 2020
(in billion Brazilian reals)
January 24 to February 1, 2019, and January 23 to 31, 2020
Supplementary notes
Sampa Week is a shopping season created by the São Paulo Trade Association (ACSP, as abbreviated in Portuguese) to celebrate the anniversary of the city of São Paulo, Brazil, founded on January 25, 1554. In 2020, the event took place from January 23 to 31. In 2019, it took place from January 24 to February 1.
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Nielsen (@nielsenbrasil). (February 6, 2020). Sales revenue generated from online shopping during Sampa Week in Brazil in 2019 and 2020 (in billion Brazilian reals) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1115922/sampa-week-e-commerce-sales-revenue-brazil/
Nielsen (@nielsenbrasil). "Sales revenue generated from online shopping during Sampa Week in Brazil in 2019 and 2020 (in billion Brazilian reals)." Chart. February 6, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1115922/sampa-week-e-commerce-sales-revenue-brazil/
Nielsen (@nielsenbrasil). (2020). Sales revenue generated from online shopping during Sampa Week in Brazil in 2019 and 2020 (in billion Brazilian reals). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1115922/sampa-week-e-commerce-sales-revenue-brazil/
Nielsen (@nielsenbrasil). "Sales Revenue Generated from Online Shopping during Sampa Week in Brazil in 2019 and 2020 (in Billion Brazilian Reals)." Statista, Statista Inc., 6 Feb 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1115922/sampa-week-e-commerce-sales-revenue-brazil/
Nielsen (@nielsenbrasil), Sales revenue generated from online shopping during Sampa Week in Brazil in 2019 and 2020 (in billion Brazilian reals) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1115922/sampa-week-e-commerce-sales-revenue-brazil/ (last visited November 10, 2024)
Sales revenue generated from online shopping during Sampa Week in Brazil in 2019 and 2020 (in billion Brazilian reals) [Graph], Nielsen (@nielsenbrasil), February 6, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1115922/sampa-week-e-commerce-sales-revenue-brazil/
