Planned cosmetics purchases of Muslims worldwide before Ramadan 2019

Published by
Amna Puri-Mirza,
Dec 19, 2023
A share of 35 percent of respondents of Muslims worldwide planned to purchase cosmetics products one to two weeks ahead of Ramadan 2019. During the Islamic holy month of Ramadan, observing Muslims worldwide abstain from eating, drinking, smoking and sexual activities from sunrise to sunset.

Planned cosmetics purchases of Muslims worldwide before Ramadan in 2019

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Release date

February 2020

Region

Indonesia, Nigeria, Pakistan, Saudi Arabia, United Arab Emirates, Turkey, Egypt, United Kingdom, MENA

Survey time period

May to June 2019

Number of respondents

7,087 respondents

Method of interview

Online survey

Supplementary notes

The original question was phrased as follows:" Purchase planning by Ramadan shoppers before the start of the holy month of Ramadan (Global average by vertical) Cosmetics "

The Facebook IQ-commissioned an online survey of 7,087 respondents in ID, PK, AE, SA, TK, EG, NG, FR, UK) from May to June 2019.

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